Makeup accessories factory

Our beauty products are the epitome of elegance and sophistication, tailored to meet your every need. With our commitment to customer satisfaction, we strive to be your best fashionable beauty partner.

ISO 9001-2015 advanced production line

Shenzhen Liya Beauty Co Ltd is a leading producer of makeup tools, including makeup sponges and brushes. Based in Shenzhen, China,
we specialize in creating a wide range of makeup products, such as sponges, puffs, and brushes, for both domestic and international clients.
Our main goal is to offer excellent OEM, ODM, and OBM services to our customers worldwide.
At Shenzhen Liya Beauty Co Ltd, we pride ourselves on using only the highest quality materials and cutting-edge technology to create top-of-the-line products that meet our customers’ needs.

New decorated dust-free plant.

LIYABEAUTY has successfully operated a 2000 square meter dust-free plant in Guanlan Shenzhen. Furthermore, it has been accredited with ISO 9001-2015 and BSCI, and has satisfied the GMP criteria for cleanliness, sterility, and eco-friendliness.

Visualized Production processes

At LIYABEAUTY, we prioritize purchasing raw materials that are safe and environmentally friendly from all over the world. Our workers are highly skilled and operate high technology equipment in our new dust-free workshop for makeup products foaming, grinding, slitting, sewing, shaping, assembling, and packing efficiently.

Pulse shaping

Hair shaping

Hair trimming

Assembly

Laser mark

Puff Sewing

Puff Pressing

Inspecting

Testing

Packaging

Liya Beauty audited Certificate & Testing

Through persistent efforts, we have elevated our management practices to an advanced level in the makeup tools industry.
Our team has implemented innovative strategies and techniques, utilizing cutting-edge technology and industry-leading research to stay ahead of the competition.
Liya Beauty commitment to excellence and dedication to our customers has allowed us to become a leading company in the cosmetics industry.
Our success is a testament to the power of hard work and determination.

See More About our certification

Complete Inspection System Before Delivery

Our company implements IQC, IPQC, and FQC processes to thoroughly examine all raw materials and semi-finished products.
Our commitment to quality is deeply ingrained in our minds at all times.

Digital Modeling

Water Content Testing

Tensile Testing

Microbiologic Detection

Density Detection

Color Comparison

Allergy Testing

Coating Fastness Testing

Tolerance Testing

Compaliance Certificate

Design and development

For ODM and OBM projects, our team can assist with every aspect of the design and development process. Whether you provide just a concept or a fully developed plan, we can creatively expand your product and tailor it to your specific needs.

Our team is skilled in Sketching, Material selection, Color matching, Shaping, Engineering design, and small batch verification. We work closely with you throughout the process to ensure every detail is perfect.

Trust us to bring your vision to life.

See More R&D

What corporate culture we have always advocated?

Work Joyful , Life Happier.

Affection

Sincere

Responsibility

Ideal

Our mission

We try to make everything people-oriented, to help our workers achieve self-fulfillment.

Our Value

INNOVATIVE
We always prioritize the latest design, creative ideas, and advanced concepts to ensure a successful market launch.
LOYAL
Every member of our workforce is loyal to their family, to their partner, as well as loyal to the customer and the company.
DILIGENT
With 100% diligence, our work is impeccable and our workforce has elevated significantly.
RESPONSIBLE
With duties, we perpetually carry out our purpose.

Our Vison

Become a role model for peer learning and emulation.

Our Service Team

Our team is dominated by young, energetic, ambitious, aggressive, and innovative post-80s and post-90s.
We always provide quality services to well-known domestic and foreign customers all over the world.
With a broad vision, we will never stop pursuing innovation, technological creation, and self-improving management.

Cathy LeeCo-Founder & CDO

All successful people focus on simple small things as they insist on them.

I have always believed that learning from both successful and failed cases is essential for personal and professional growth. As a professional engineer and makeup designer specializing in makeup tools, I can attest to this statement’s validity.

Establishing Liya Beauty in 2012 was not an easy task, but through perseverance and dedication, we have grown into a successful makeup sponge and brush customization development factory. We take pride in serving leading beauty brands who wish to have their own private label and have over 1000 customers in OEM & ODM services. Our products have gained popularity in various regions, including North America, Europe, and East Asia.

Our team is vibrant, dynamic, and results-driven, with a passion for ethical and sustainable growth strategies. We are committed to being a global cooperative platform as a leading makeup tools producer. Through our experiences, we have learned that success is not an overnight accomplishment but a product of hard work, dedication, and learning from our past mistakes. We continue to strive for excellence and innovation in our products and services.

In conclusion, I am grateful for the lessons I have learned from both successful and failed cases. They have helped me become a better engineer and makeup designer, and I am proud to be a part of Liya Beauty’s success.

EricCOO

LaurenceCMO

KathieCSO

MumuCTO

Our History

Since our establishment in 2012, we have been relentlessly working towards gaining recognition and appreciation from the world’s top customers. We are committed to enhancing our quality standards and management processes to cater to our present and future clients. Our unwavering dedication to excellence is what sets us apart from the rest.

2021

Brilliant future

As our makeup tools become more popular among customers and lead the fashion industry, we are working hard to create even more fashionable tools to further advance ourselves.

2020

Challenge and growth

We are overcoming COVID-19 by cooperating with our loyal customers, and our achievements have improved. At the same time, we have set up a dust-free production base for makeup puffs that spans over 2000 square meters. We have become more successful in this COVID-19 crisis and challenge.

2018-2019

Advanced Management

At our company, we recognize the correlation between high-quality management and high-quality production. To improve our efficiency, we have implemented an updated smart CRM and ERP system.

2015-2017

Move forward

The old workshop and warehouse could not keep up with our rapid business and production growth, so we moved to the Guanlan Industrial area.
We are expanding our production capacity at a new production base.

2012-2014

Beginning with believing

When our founder started as an industry expert and founded Liyabeauty, she had already been serving global well-known beauty brands for many years. She had gathered a number of professionals who believe in beauty manufacturing.

FAQ

We are committed to offering premium service and guarantee to ensure that you have the best experience in makeup sponge and brush OEM, ODM, and OBM services.
You can find our common service information as follows.
Please do not hesitate to contact us if you need anything.

What kind of make up accessories you can provide?Liya2018-07-03T14:55:34+08:00

What kind of make up accessories you can provide?

With all the equipment related to make-up and personal care, we can do one-stop service, especially good at cosmetic brush and puff related products.

Do you test on animals?Liya2018-07-03T14:36:05+08:00

Do you test on animals?

Our products are vegan, 100% cruelty-free, We never test products on animals.

How to get a sample?Liya2018-07-03T14:40:54+08:00

How to get a sample?

We offer free samples with most purchases! just send us a mail.

What is your return policy?Liya2018-07-03T14:41:48+08:00

What is your return policy?

Products valid for returns, refunds, or exchanges are only those received with defect or damage. While we understand that you might have changed your mind, we won’t be able to take these items back due to personal hygiene standards and merchant limitations. Give them another chance; you might learn to love them as much as they love you!
Products that are defective can be refunded, returned, or exchanged within only 7 days upon receipt of your order.
Products should be in its original purchase condition and must be unused
Defective items that are part of a set must be returned as a whole set

Which shipping method is available? And how to track?Liya2018-07-03T14:42:24+08:00

Which shipping method is available? And how to track?

20-30 days by sea to your nearest seaport
2-5 days by air to your nearest airport
3-5 days by express (DHL,UPS,FEDEX,TNT,EMS) to your doorstep

We will provide the tracking number to you after your order is shipped out, then you can know clearly the status of the goods.

How long is your production time?Liya2018-07-03T14:45:08+08:00